The first Contratto Vermouth recipes date back to the 1890s. Contratto Vermouth di Torino became very popular in the 1930s with the winery's annual production totaling 100,000 bottles. After World War II the popularity of Vermouth diminished albeit it was still consumed in Europe and overseas. In the 1960s Vermouth became out of fashion, especially in Italy, and the Contrattos decided to cease the production entirely.
While in the past 20 to 30 years, Vermouth was mainly used as a cocktail ingredient, Contratto's reintroduction of the Vermouth now makes for a great aperitif on its own, simply poured over ice and garnished with a lemon or orange. The intense herbal, fruit and spice flavors make no room for dilution. Who likes his cocktail more bubbly might mix the Vermouth or Aperitif with sparkling wine or the Bitter with soda water.
Since June 2011 Contratto is in the hands of Giorgio Rivetti of La Spinetta. With La Spinetta philosophy behind the brand, one may be certain, the goals for future quality are ambitious.